Jordan say they are 'still reeling' from their most successful LIW exhibition in recent years.
With the expansion of the Jordan product range of freeweight, performance and studio equipment over recent months this years’ LIW exhibition at the NEC in Birmingham was always going to be a busy event for the Jordan team, and so it proved.
The event was well attended by those in the industry and much interest was raised by the launch of some new Jordan products.
The Jordan new and improved design of their popular solid end rubber dumbbells was well received. As were their new range of Olympic training plates and Nickel Series Olympic bars.
Jordan were also showcasing the Powerbag at the event and with the opportunity to meet the creator of this training tool on the Jordan stand, the Powerbag drew many interested parties to the stand.
Jordan are establishing their brand within the fitness industry and they made contact with customers new and old at the exhibition who were excited by the range of Jordan products.
By keeping overheads low, stock levels high and continually investing in new and more efficient systems Jordan have been able to become one of the largest companies in their field. From home gyms to large multi-site facilities they can supply a full range of quality products at short notice from large stocks held both in the UK and mainland Europe.
The full range of Jordan freeweight and fitness equipment is available through their website.
Part of Jordan Fitness’ ethos is to maintain the development and continued improvement of the design of their freeweight and studio products.
With this in mind Jordan will be premiering their new and improved rubber solid end dumbbells at this years’ LIW exhibition at the NEC.
These rubber solid end dumbbells have a stylish and durable black rubber finish that will not chip or cause damage. The unique locking system prevents loosening of the dumbbells. The one piece design offers a compact, durable dumbbell with excellent balance.
The new dumbbells will have the weight identification highlighted within an attractive icon on the end cap. This new design will give these dumbbells a more modern and aesthetically pleasing appearance.
The Jordan rubber solid end dumbbells are available in sets ranging from 2.5kg to 50kg.
Jordan will be at Stand 6172 at LIW from 23rd -25th September 2008.
Jordan Fitness has announced that, together with Leisure Lines GB, they are taking over exclusive worldwide sales, distribution and manufacturing of the ‘Powerbag’.
This is a move designed to maintain the ‘Powerbag’s continued growth.
The Powerbag provides effective training whether at world class or recreational sporting levels, with the military or for kids at school mixing skills drills or game plays with more dynamic work. Your training arena effectively becomes your gym as your conditioning training with Powerbag can be an integral part of your skills based training.
The Powerbag will feature on the Jordan Fitness stand (6172) at this months’ LIW exhibition.
Powerbags are available from sizes 3kg to 35kg and prices start at £ 38.00 x vat.
15 Jul 2008 Olympic Training plates new from Jordan
Jordan Fitness are extending their Olympic disc range to include their new Olympic Training plates.
These are full-sized discs – 450mm – irrespective of weight, which allows the correct lifting technique.
Jordan Olympic Training plates are solid virgin rubber discs and won’t break or distort through Olympic lifting movements and they also feature a reinforced steel centre with bronze sleeve making for easy Olympic bar loading.
The plates are colour coded for easy identification and are available in 5kg, 10kg, 15kg, 20kg and 25kg sizes.
The company also offers an Olympic Training disc rack that will hold up to eight plates and which features wheels and handle for easy mobility.
14 May 2008 Jordan launches new Nickel Series FROM FITNESS-KIT.NET
Freeweights company Jordan has increased its product line with the launch of the new Jordan Nickel Series Olympic bars range.
These bars are chip, flake and peel proof and offer what the company says is the world's most durable Olympic bar finish.
All have high quality precision bearings which allow for a smooth, constant operation of Olympic-style movements.
The Jordan Nickel Series Olympic bar range includes two 7ft bars (1500lbs/681kg test and 1000lbs/454kg test, both 2200mm in length and 32mm in diameter); a 6ft bar (1830mm x 30mm); and a 5ft bar (1530mm x 30mm).
Also available are a Super Curl Bar (1200mm x 25mm); a Curl Bar (1200mm x 28mm); and a 6ft lightweight training bar (130lbs/65kg test, 1830mm x 28mm) which has a bar weight of 7kg.
Prices for the bars start at £59.00 x VAT.
New Studio Barbells!
Jordan Fitness has added Studio Barbells to its product range.
Jordan Studio Barbells have twelve-sided discs to eliminate roll and the discs are colour coded for easy identification. The discs also have the unique double hand-grip which makes them extremely versatile.
Fitness classes involving the studio barbell are becoming increasingly popular as this form of exercise strengthens the whole body.
The hour work-out challenges all major muscle groups using exercises such as squats, presses, lifts and curls.
Classes are usually set to music and led by an instructor. These routines appeal to both men and women of all ages and fitness abilities as weights can be adjusted to suit personal preference and the exercise being undertaken.
Jordan Fitness says that its Studio Barbell when used in this way - combining high-repetition weight training and aerobic exercise - will tone and condition the body and help with weight loss.
The full Studio Barbell set - priced at £45.50 plus VAT - includes six discs (two x 1.25kg Yellow, two x 2.5kg Blue and two x 5kg Red), one 1400mm bar and one pair of spring collars.
For the studio a choice of racks is available, holding up to 30 studio barbell sets. Prices start at £132.87 plus VAT.
Kettlebells in ColoursJordan Fitness introduced its unique Coloured Neoprene Covered Kettlebells at this year’s Fitness Forum Expo in London.
The nine colourful additions to the company's Kettlebell range have cast iron handles with colour coded neoprene covers for easy weight identification.
The company has also developed a two tier Kettlebell rack which will hold a full set of nine Kettlebells ranging in size from 4kg to 40kg. The rack has rubber mats on the shelves to reduce noise and help protect the Kettlebells.
Kettlebell training is a unique way of exercising since it delivers an intensive workout that can be done in almost half the time of a more traditional routine.
With this in mind, Jordan also has Kettlebell training DVDs available, ranging from ones for beginners to a more advanced version.
The Jordan range of Kettlebells also includes cast iron and black rubber covered versions.
Constant Expansion
Any fitness studio needs to be bright, exciting and stimulating and with this in mind Jordan are constantly expanding their extensive range of studio equipment offering professional quality products at very competitive prices.
Products are often colour coded for ease of identification and products range from studio dumbbells to flooring solutions.
Jordan’s new Studio equipment brochure can be downloaded from their web-site: www.jordanfitness.co.uk
Studio equipment ‘packages’ are available upon request and leasing terms can be arranged if necessary.
CyclEx VR Proving a Hit at Fit Club
Jordan's CyclEx VR system has proved a massive hit with customers at Fit Club (Diss) since it was installed in 2007. It enables the studio cycles to be in constant use, even without a spinning instructor present.
Jordan have recently supplied a full range of Free Weight and Functional Training Equipment to Michael Anastasi for his new gym in Croydon.
The team at Jordan would like to wish Michael every success in his new venture.
14 Sep 2007 Colourful additions to Jordan's kettlebells range
Jordan Freeweights has added the Jordan Coloured Kettlebell to its range of kettlebells.
The kettlebells - which come in a variety of colours depending on their weight - are neoprene covered and have cast iron handles.
Available in sizes from 4kg up to 40kg, prices start at £7.80 for the 4kg version.
The company says it believes that with kettlebell training proving increasingly popular in gymnasiums and fitness studios, their colourful new arrival will be an attractive and practical addition to any facility.
15 May 2007 Just the medicine from Jordan
Jordan Freeweights have expanded their range of medicine balls from 1kg through to 10kg due to demand for the larger sizes.
Medicine ball training has always proved popular because of the range of benefits which include enhanced stamina, strength and flexibility.
This kind of training can also improve coordination, agility and balance, all of which are beneficial attributes for anyone.
Jordan's medicine balls when placed together as a complete set on racks, which are also available, make an attractive and practical display.
Prices start at £6.60 + VAT for a 1kg ball, while a complete set of medicine balls from 1kg to 10kg with racks is priced at £185.00 + VAT.
02 Apr 2007 Jordan Freeweights kit for core training centre
Core Cambridge is a personal training centre that has just opened in Cambridge and which boasts a range of equipment supplied by Jordan Freeweights.
Situated next to the SciencePark, it offers personal training for all of its clients, whether they be an office worker wanting to relieve back pain or an international athlete looking to maximise their performance.
Ed Hallam, Director of Performance at the new centre says: "For years, we've dreamed of a place like this that is specifically designed to help people achieve their goals.
"After a lot of hard work we've managed to pull together the space, the equipment and the expertise that people really need all under one roof. We're so excited and proud."
The facility contains a free weights area, two treatment rooms and a sprint track, the latter being the first thing that Hallam says people notice.
"It's the cornerstone of our training; athletes use it for agility and plyometrics drills, but for ordinary people it's a space for them to learn to move, stabilise and coordinate their bodies before progressing onto weight training.
"We also use it as a conditioning space - people work far harder running around carrying sandbags and kegs, climbing ropes and flipping tyres than they do chugging away on a treadmill. It's a darn sight more fun as well!
"Jordan Freeweights has supplied us with an excellent range of free weights, flooring and Olympic training equipment that I have to say is excellent and perfectly fits our facility."
Picture shows Olympic athlete Goldie Sayers and members of the region's two top rugby clubs at the official opening of Core Cambridge
19 Feb 2007
Jordan's Kettlebells proving a hit
Jordan Freeweights has reported great interest in its range of Black Rubber Kettlebells. Ideal for strength training, kettlebells are proving to be a revelation within the fitness sector, being used by the experienced and beginners alike. Looking like a shot putt with a handle, they work a complete range of muscles by being swung backwards and forwards or from side to side.
Their cardiovascular benefits also mean that Kettlebells form an excellent workout. Female proponents claim they are the ultimate toning tool and many Hollywood stars attribute their physiques to the use of kettlebells within their training regimes, as recently seen in the new Rocky movie. Jordan's Black Rubber Kettlebells start in price at £6.30 for a 4kg version and are available in nine sizes ranging from 4kg to 40kg.
23 Jan 2007 / Jordan unveils 2007 brochure
Jordan Freeweights has announced the launch of its brand new Freeweight, Flooring and Studio brochure for 2007. The new look brochure is packed with products that have recently been added to the company's already extensive range and can be downloaded free from its website.
Jordan says it is particularly excited with the publication's new Studio section, which features all the latest in studio fitness equipment including medicine balls, fit balls, barbell sets and dumbells. The company also reports that the new Black Rubber Kettlebells are proving popular, with prices - as at January 2007 - starting at £6.30 for a 4kg model.
13 Nov 2006 / Jordan introduces new Olympic disc
Commercial freeweights distributor, Jordan Freeweights has just launched a new Olympic round rubber disc. Stylish and with a unique three grip contoured design, it offers safe and easy lifting. A durable rubber finish virtually eliminates clanking of weights and damage to machines.
The discs are available in a range of weights - including 1.25kg, 2.5kg , 5kg, 10kg, 15kg, 20kg and 25kg - and are said to be a must for any new or existing freeweight facility. The new line joins a range of freeweight essentials from Jordan, including dumbbells - in neoprene, chrome, rubber and cast, with adjustable coming soon - cable attachments, flooring, benches, racks, bars, discs and barbells.
03 Oct 2006 / Jordan introduces new dumbbell range
The recent Leisure Industry Week show at Birmingham's NEC saw the official UK launch by Jordan Freeweights of its new high impact, one piece solid end rubber dumbbell. Chemically bonded and durable, the construction of the dumbbell is such that it won't scuff or damage equipment, walls or floors and eliminates the need for regular maintenance.
The new line joins a range of dumbbells available from Jordan, including cast, rubber, chrome, neoprene and - coming soon - adjustable, plus other freeweight kit such as barbells, discs, bars, racks, benches, flooring and cable attachments.
